Helvetica

May 13, 07:49 AM

I watched Helvetica last night which is a fascinating documentary about typography, graphic design and global visual culture.

“It looks at the proliferation of one typeface (which will celebrate its 50th birthday in 2007) as part of a larger conversation about the way type affects our lives. The film is an exploration of urban spaces in major cities and the type that inhabits them, and a fluid discussion with renowned designers about their work, the creative process, and the choices and aesthetics behind their use of type.”
www.helveticafilm.com

I know, I know… A film about typefaces and letters doesn’t sound all that engaging but I assure you this really is! I’d say it’s a must-see for anyone that works with type. It’s not only informative and inspirational, but features some good interviews with some of the most well-known and influential graphic designers in the world.

As someone that uses type as part of my work every day it really got me thinking about typography (and how little I currently know). It’s prompted me to learn more about type and take a lot more notice of how it works in the world around us.

yeah they showed this doc over here in Sweden a year ago. was interesting.

matt cJun 17, 05:47 PM

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