Strategic design

Strategic UX consultant & design leader

I help product and design teams uncover insight, shape direction, and deliver digital experiences that drive results – with more signal, less noise.

Let's work together

Work

How I can help

You've got a product to ship, a team to support, and business goals to hit. But when clarity is missing – in the experience, the direction, or the design process itself – things can stall. That's where I come in.

Uncover insight & improve design

Research, heuristic reviews, and expert design audits that cut through noise and show what matters – and what to do next.
Shape strategy & direction

Whether it's product vision, journey mapping or experience principles, I help teams make smarter, faster decisions rooted in reality.
Build capability & confidence

Coaching for designers and mentoring for leaders. Guidance on process, culture, and scaling design with less friction.

Learn about my services

About

Why work with me?

I bring 25+ years of experience across founding agencies, leading design teams, and transforming large-scale digital experiences. I've built one of Australia's pioneering UX agencies, led design teams of 30+ at Telstra, and shaped product strategy at scale. I know what it takes to balance user needs, business outcomes, and team realities – and I bring calm, experienced leadership to every engagement.

Whether you're a founder, product lead, agency, or managing a growing team, I can help you solve the right problems – and move forward with confidence.

Learn more about me